The hype around the emerging metaverse and immersive technologies has accelerated, as it presents opportunities to merge virtual and physical worlds. While the metaverse is still being built and defined, credit unions are looking to determine what role they can play and how to build a presence in the new digital ecosystem. In this session, PSCU’s Vice President of Innovation, Vladimir Jovanovic, will share insights on the metaverse, its revolutionary opportunities and, more importantly, how the metaverse evolution may influence the future of the credit union industry. Whether it’s connecting with a younger demographic to reach prospective new members, expanding financial literacy or delivering a more immersive and connected experience, there are countless opportunities for consideration. It is timely for credit unions to learn about the metaverse and immersive technology space, identify practical applications and factor them into purposeful strategies to reimagine the member experience of the future.