When it comes to lending, a credit union’s staff is its number one asset. However, for many credit unions, its staff and the service culture have remained unchanged for decades and are stuck in the “Order Taker” approach.

In this session you will learn how to use Transformation Leadership to increase your credit union’s lending results by instilling a member-centric “Value Creating” sales and service approach. We will share how to do with by providing:

• A clear vision and expectations
• Competent training
• Developmental coaching
• Meaningful accountability