One of the key outcomes in the post-Covid world is the clear emergence of the digitally empowered consumer. Every sector from media, to retail, to government, and even financial services has seen rapid acceleration and adoption of digital engagement and empowered consumers over the past two years. In this session we will review the key emerging consumer behaviors directly impacted by digital, discuss engagement strategies for digital natives, and review various industry case studies of how companies have competed in the evolving digital landscape.

Attendees will leave this workshop with:
•    A deeper understanding of the emerging competitive landscape.
•    Interactive exercises that can be used to help their credit union be better at collaborating around innovation.
•    Insight into how the best companies prepare themselves for future threats and opportunities.
•    Strategies for keeping the member and their user experience front-and-center.
•    Ways to future-proof how their credit union adapts to changes of all kinds.
•    A realistic view of where digital is really going in the next five years – separating the hype from the reality.