Countdown to IMPACT


Check out some of the exciting offerings at this year's event!


A past columnist for both The New York Times and The Washington Post, Gene now writes regularly for The Hill, The Philadelphia Inquirer, Forbes, Entrepreneur, The Washington Times, and The Guardian and is a best-selling author. He has written five books on business management, specifically geared towards small and medium sized companies.

Nationally, Gene appears regularly on Fox Business, MSNBC, as well as CBS Eye on the World with John Batchelor and SiriusXM’s Wharton Business Channel where he talks about the financial, economic and technology issues that affect business leaders today.

Through his keynotes and breakout sessions, Gene helps business owners, executives and managers understand the political, economic and technological trends that will affect their companies and—most importantly—the actions they can take to continue to grow and profit.

Gene owns and operates the Marks Group PC, a highly successful ten-person firm that provides technology and consulting services to small and medium sized businesses.

Prior to starting the Marks Group PC, Gene, a Certified Public Accountant, spent nine years in the entrepreneurial services arm of the international consulting firm KPMG in Philadelphia where he was a Senior Manager.
Gene Marks
Melina Palmer
Melina Palmer is the CEO of The Brainy Business, which provides behavioral economics training and consulting to businesses globally. She shows companies how to get customers to buy and employees to buy-in. Her podcast “The Brainy Business: Understanding the Psychology of Why People Buy” has been downloaded in over 170 countries and used as a resource for universities and businesses. Palmer teaches applied behavioral economics through the Texas A&M Human Behavior Lab. She obtained a master’s in behavioral economics from the Chicago School of Professional Psychology. She has contributed research to the Association for Consumer Research and Filene Research Institute and writes on behavioral economics and business for Inc Magazine. Palmer has written award-winning books including “What Your Customer Wants and Can’t Tell You” (2021), “What Your Employees Need and Can’t Tell You” (2022), and “The Truth About Pricing” (2024).
Award-winning futurist and strategic consultant Scott Steinberg has been hailed as the World’s Leading Business Strategist and a 21st Century Icon for his game-changing work with over 2,000 leading brands. As president of BIZDEV, the International Association for Business Development and Strategic Planning, he is a go-to resource for billionaires, four-star generals, and Fortune 500 CEOs. Steinburg has been named a Top 25 business consultant for his work with today’s top household brands, which can now be found in 500+ million homes. He is part of FutureProof Strategies, a management consulting and market research firm that helps organizations identify emerging trends and build winning business solutions around them. Among his 30 books, Steinberg is the author of “Make Change Work for You,” “Think Like a Futurist,” and “Millennial Marketing.” He's one of the world's most influential keynote speakers and the #1 generations expert and technology expert (per Google), as seen in 700 outlets from CNN to The Today Show.
Scott Steinberg
Crystal Washington
Crystal Washington, CSP, works with organizations to increase profits and productivity through technology. As a technology strategist and certified futurist, Washington makes complex social media, app, and web topics easy to understand and accessible for everyone. She has entertained and educated audiences around the globe. Her clients comprise Fortune 500 companies, including Google, Microsoft, and GE, and she is one of Forbes’ 50 Leading Female Futurists. She appears on season two of Emmy-nominated Life 2.0, and in Entrepreneur and Bloomberg Businessweek, among others. Major TV networks call on her as a tech expert. She is the author of "One Tech Action" and "The Social Media Why".


It’s critical for credit unions to create an organizational culture that engages and energizes staff, supports individual well-being, and offers growth and development opportunities. But that’s just the beginning. Learn how to develop a strong organizational culture that thrives on positivity. This track is endorsed by the HR & Training Council, Diversity & Belonging Council, and the Marketing & Business Development Council.

Technology moves fast. Keeping pace with or surpassing your competitors is vital. Learn the current trends inoperational processes and efficiencies to achieve success and remain competitive in the marketplace. This track is endorsed by the Payments & Operations Council and the Financial & Accounting Council.

To achieve and measure organizational growth, you must intentionally tie your strategic initiatives to your strategic plans. Track and measure your progress and explore future trends to establish the best possible outcomes for your credit union. This track is endorsed by the Lending & Collections Council.

More than just artificial intelligence and technology upgrades, innovation includes the sharing of big ideas, questioning the status quo, and finding new ways to do business. Learn how to foster innovation in your credit union. This track is endorsed by the Technology Council.

A strong board of directors is important for a credit union's success. Strength begins with education about matters that may impact the credit union. Get critical updates about what your board needs to know for a sustainable operation. This track is endorsed by the Volunteers Council and the Compliance & Audit Council.


  • CEOs 
  • C-Suites
  • Board Chairs 
  • Board Volunteers 
  • Supervisory Committee Members 
  • Compliance & Audit Professionals 
  • Finance & Accounting Professionals 
  • HR & Talent Development Professionals 
  • Lending & Collections Professionals 
  • Marketing & Business Development Professionals 
  • Operations Professionals 
  • Payments Professionals 
  • Technology Professionals