The Future of Member Experience is NOW!

With the pace of change accelerating, credit union professionals must understand that leveraging technology for improved internal and external customer experience is the key to longevity and relevancy. In this session, you'll uncover the newest digital tactics for attracting and retaining team members and B2B and B2C members. 

• Understand how to leverage digital marketing for upgraded CX
• Uncover tactics for embracing new technology for improved teamwork
• Get a sneak peek at the next generation of technology impacting credit unions

Did you know the average person makes 35,000 decisions a day? This is only possible because the brain uses rules to streamline the process. Change breaks those rules, often resulting in friction, fear, and freezing. But it doesn’t have to be this way. Imagine how much smoother projects and team dynamics could be if you understood the rules each brain used to make those decisions (and could work with them instead of with what you think “should” work). In this session based on groundbreaking insights from her award-winning book, What Your Employees Need and Can’t Tell You, applied behavioral economist Melina Palmer shares insights from brain science to help managers increase their influence inside ever-evolving organizations and make it so anyone they work with can be naturally better at change.

General Session

Think quickly – the future is coming on fast! In this high-impact session, you’ll learn to thrive in an age of constant disruption by applying the same strategies and skills that today’s top market leaders use to spot rising trends and opportunities before rivals can react. A crash course in how to innovate and future-proof any business – discover what it takes to successfully adapt, whatever tomorrow brings. From forward-thinking ways to redesign leadership and go-to-market strategies to cutting-edge insights on workplace trends and business solutions, world-renowned strategist Scott Steinberg reveals how you can stay one-step ahead of tomorrow’s marketplace – and one step ahead of the competition.

This is a ticketed event. 

(This is a ticketed event)

With the 2024 elections looming, the stakes are high. Inflation remains sticky. Regulatory agencies are active, many tax breaks are expiring, succession planning is now a bigger challenge, and AI is taking over the world. What’s next? How are businesses steering growth and profitability in 2024 and beyond? How will local and national elections impact your business, and what steps should you take now to prepare? During this fast-paced, entertaining, and non-political discussion, Marks will explore real-life, feet-on-the-ground strategies and tactics that smart leaders use to navigate potential changes in our country's leadership, challenges in the economy, and the spending and investment decisions required to position companies for growth. 

Facilitated by Jim Phelps, EVP, Chief Advocacy Officer
Panel: 
Cara Tharp, Executive Director, Arkansas Credit Union Association

Michael Murray, Executive Director, Kanas Credit Union Association

Morgan Householder, Grassroots & PAC Manager, Missouri Credit Union Association

Thomas Lewis II, Executive Director, Oklahoma Credit Union Association

Gili Carter, Executive Director, Texas Credit Union Association

$1,000 Cash Give-away
Free 2025 IMPACT Registration

Sponsored by: Cornerstone Resources