Don Arkell
CU Lending Advice
Owner
Don Arkell, CU Lending Advice, has a unique consulting style and passion for sales and leadership that have made him a sought-after speaker, trainer, and strategist for individual credit unions, professional associations, and industry providers. As a credit union COO, he reduced operational expenses and increased loans, total assets, and net income by moving the credit union to remote delivery for consumer loans and member service. Today Arkell works with credit unions around the country helping them grow their loan programs by improving organizational design, enhancing lending technology, and strengthening strategic planning.
The Lending Model that Maximizes ROA
What We’ve Learned from Consumers About the Future of Lending at Your Credit Union
CU Lending Advice
Owner
Don Arkell, CU Lending Advice, has a unique consulting style and passion for sales and leadership that have made him a sought-after speaker, trainer, and strategist for individual credit unions, professional associations, and industry providers. As a credit union COO, he reduced operational expenses and increased loans, total assets, and net income by moving the credit union to remote delivery for consumer loans and member service. Today Arkell works with credit unions around the country helping them grow their loan programs by improving organizational design, enhancing lending technology, and strengthening strategic planning.
The Lending Model that Maximizes ROA
What We’ve Learned from Consumers About the Future of Lending at Your Credit Union
Cynthia Campbell
BALANCE
Chief Operating Officer
Cynthia Campbell is chief operating officer of BALANCE, a national nonprofit that delivers consumer financial education and counseling. She is a strategist, corporate communicator, and project executor, and she oversees financial coaching and housing counseling teams, training, HR, marketing, and business intelligence departments. Campbell previously served as VP of innovation and strategy at Oklahoma Central Credit Union, director of Innovation Labs at Filene, and VP of financial empowerment at Tinker FCU. Financial health has dominated her career, with a focus on the under-resourced. Campbell holds a BS in business administration, an MBA from Elmhurst College, and a master’s in adult education from the University of Central Oklahoma. She has a Senior Certified Professional Human Resources designation and publishes a quarterly article for CUInsight.
Unlocking Growth: Innovative Lending and Collections Strategies
BALANCE
Chief Operating Officer
Cynthia Campbell is chief operating officer of BALANCE, a national nonprofit that delivers consumer financial education and counseling. She is a strategist, corporate communicator, and project executor, and she oversees financial coaching and housing counseling teams, training, HR, marketing, and business intelligence departments. Campbell previously served as VP of innovation and strategy at Oklahoma Central Credit Union, director of Innovation Labs at Filene, and VP of financial empowerment at Tinker FCU. Financial health has dominated her career, with a focus on the under-resourced. Campbell holds a BS in business administration, an MBA from Elmhurst College, and a master’s in adult education from the University of Central Oklahoma. She has a Senior Certified Professional Human Resources designation and publishes a quarterly article for CUInsight.
Unlocking Growth: Innovative Lending and Collections Strategies
Elliot Eisenberg
GraphsandLaughs, LLC
President & Chief Economist
Elliot Eisenberg, Ph.D. is an internationally acclaimed economist and public speaker specializing in making economics fun, relevant and educational. Dr. Eisenberg earned a B.A. in economics with first-class honors from McGill University in Montreal, as well as a Master’s and Ph.D. in public administration from Syracuse University. Eisenberg is the Chief Economist for GraphsandLaughs, LLC, a Miami-based economic consultancy that serves a variety of clients across the United States. He writes a syndicated column and authors a daily 70-word commentary on the economy that is available at econ70.com.
Dr. Eisenberg has spoken to hundreds of business groups and associations, serving as keynote speaker on topics including economic forecasts, the economic impact of industries such as homebuilding, consequences of government regulation, and other current economic issues. Dr. Eisenberg has been invited to testify before lawmakers and is often asked to comment on proposed legislation. His research and opinions have been featured in Bloomberg Businessweek, Bureau of National Affairs, Forbes, Fortune, and many other publications. He is a regularly featured guest on talk and public radio.
Dr. Eisenberg was formerly a Senior Economist with the National Association of Home Builders in Washington, D.C. He is the creator of the multifamily stock index (the first nationally recognized index to track the total return of public firms principally involved in the ownership and management of apartments), the author of more than 100 articles, serves on the Expert Advisory Board of Mortgage Market Guide and is a regular consultant to several large real estate professional associations, financial institutions and investment advisory groups.
Elliot’s interests include walking at least five miles a day and reading as many newspapers as he can get his hands on. He loves ice hockey and talking economics with crowds large and small!
Welcome & Opening Keynote Session
GraphsandLaughs, LLC
President & Chief Economist
Elliot Eisenberg, Ph.D. is an internationally acclaimed economist and public speaker specializing in making economics fun, relevant and educational. Dr. Eisenberg earned a B.A. in economics with first-class honors from McGill University in Montreal, as well as a Master’s and Ph.D. in public administration from Syracuse University. Eisenberg is the Chief Economist for GraphsandLaughs, LLC, a Miami-based economic consultancy that serves a variety of clients across the United States. He writes a syndicated column and authors a daily 70-word commentary on the economy that is available at econ70.com.
Dr. Eisenberg has spoken to hundreds of business groups and associations, serving as keynote speaker on topics including economic forecasts, the economic impact of industries such as homebuilding, consequences of government regulation, and other current economic issues. Dr. Eisenberg has been invited to testify before lawmakers and is often asked to comment on proposed legislation. His research and opinions have been featured in Bloomberg Businessweek, Bureau of National Affairs, Forbes, Fortune, and many other publications. He is a regularly featured guest on talk and public radio.
Dr. Eisenberg was formerly a Senior Economist with the National Association of Home Builders in Washington, D.C. He is the creator of the multifamily stock index (the first nationally recognized index to track the total return of public firms principally involved in the ownership and management of apartments), the author of more than 100 articles, serves on the Expert Advisory Board of Mortgage Market Guide and is a regular consultant to several large real estate professional associations, financial institutions and investment advisory groups.
Elliot’s interests include walking at least five miles a day and reading as many newspapers as he can get his hands on. He loves ice hockey and talking economics with crowds large and small!
Welcome & Opening Keynote Session
Rocky Garza
Rocky Garza
Owner
Rocky Garza is a people and culture development expert who challenges audiences and explores relationship management and humanity through his Personal Identity Mapping service. His high-energy approach was developed during seven-years as director of ministry at a large youth camp in Texas and as part of the pastoral staff at Chase Oaks Church in Dallas. He is founder/principal of RockyGarza.com and Staff Retreat Co., a leadership development practice that works with key executives, business owners, and departments/teams. Garza has worked with Grant Thornton, Kwik Kar, Headington Companies, Connective Agency, Glass Heel, DRC Young Professional Summit, and more. He is a graduate of Texas A&M University.
You Discovering You
Rocky Garza
Owner
Rocky Garza is a people and culture development expert who challenges audiences and explores relationship management and humanity through his Personal Identity Mapping service. His high-energy approach was developed during seven-years as director of ministry at a large youth camp in Texas and as part of the pastoral staff at Chase Oaks Church in Dallas. He is founder/principal of RockyGarza.com and Staff Retreat Co., a leadership development practice that works with key executives, business owners, and departments/teams. Garza has worked with Grant Thornton, Kwik Kar, Headington Companies, Connective Agency, Glass Heel, DRC Young Professional Summit, and more. He is a graduate of Texas A&M University.
You Discovering You
Susan Landauer
Forensic Accounting Services Group
Partner
Susan Landauer is a partner at the Forensic Accounting Services Group, LLC, which specializes in fraud investigations, prevention, and training. She is a CPA with more than 30 years of experience in the accounting and the financial services industry. Landauer has conducted numerous fraud investigations for clients in various industries, including banking, manufacturing, and construction. She has also testified as an expert witness in federal and local courts and is a member of the American Institute of Certified Public Accountants, the Association of Certified Fraud Examiners, and the Capital District chapter of the Association of Certified Fraud Examiners.
External Loan Fraud
Forensic Accounting Services Group
Partner
Susan Landauer is a partner at the Forensic Accounting Services Group, LLC, which specializes in fraud investigations, prevention, and training. She is a CPA with more than 30 years of experience in the accounting and the financial services industry. Landauer has conducted numerous fraud investigations for clients in various industries, including banking, manufacturing, and construction. She has also testified as an expert witness in federal and local courts and is a member of the American Institute of Certified Public Accountants, the Association of Certified Fraud Examiners, and the Capital District chapter of the Association of Certified Fraud Examiners.
External Loan Fraud
